Co-founders of Ukrainian startup Delfast discuss navigating through a crisis
The COVID-19 pandemic taught the world how to work from home, but Russia’s war in Ukraine has taught the employees at Delfast, a Ukrainian e-bike startup, how to work from bomb shelters, while on the move and under threat of violence. The usual priorities of a startup – securing venture funding, researching and developing new products, finding product-market fit – haven’t exactly been put on hold, but they are now much lower on Delfast’s to-do list. Since Russian troops invaded Ukraine in late February, Delfast’s top priority has been to see its Ukrainian team of 30 safely evacuated from the most dangerous parts of the country. When not focusing on sales, marketing, R&D and customer support, Delfast’s smaller team of seven employees based in Los Angeles has been pleading with U.S. politicians and the European Commission to supply Ukraine with anti-aircraft missiles and fighter jets that could help Ukraine gain back some control over its air space, and, hopefully, put a...